Around think creative we refer to Facebook, Twitter and YouTube as ‘the big 3,’ so it makes sense that if one rolls out some major changes, so will the other two.
Lets start with Facebook. Now as you may have heard we [nerds] at think creative group have already taken advantage of the early release of Timeline for developers—and we love it. According to a number of reports Facebook has begun to roll this out to the general public so we expect to see some major changes to the way users create and share content.
Facebook also made some major changes to fanpages with analytics and general settings, including how to see who your fans are [phew, we thought we were going crazy for a minute.] and a subscribe button on websites. We also anticipate Timeline will eventually be rolled out to include brand pages, especially seeing as Twitter just announced their own major re-design and branded pages.
Not only will Twitter users see a new homepage, activity and connection feeds and detailed searches—their personal pages have been made bigger, cleaner and have a left-sided feed. For marketers, Twitter has released brand pages for big names like American Express, Coca-Cola and Verizon. They include custom headers, featured tweets and auto-expanding photos and videos.
Speaking of videos, YouTube also rolled out some major changes to the public. Maybe they are trying to give Netflix and iTunes a run for your money—but the major emphasis on channels means users are able to choose template styles, rent movies [no more “trendy movie”, part 1/15?] and all around create a more custom and cleaner looking page.
These are just some of the major changes we are seeing with the big 3, we expect a lot more innovation in the immediate future as they continue to battle it out for users. Until then, enjoy this awesome Mashable slideshow of the most creative Timeline cover photos.